The tenth week of the Journalism Technologies module centered around the world of audio technology, and in particular, podcasting.

Coinciding with the rise of the Apple iPod, which recorded huge sales figures of just over 50 million in the years 2007 to 2010,  podcasts have become massive in this last decade. Both professional radio stations and independent start-up content makers are involved in podcasts given the low cost nature of producing a podcast, particularly those where the majority of the content is dialogue.

Personally, I have never regularly continued listening to a particular podcast series, as I instead prefer to listen to radio stations such as talkSPORT, BBC Radio 5 Live or BBC Radio Leeds. However, I certainly see the appeal of the listening to podcasts given their easy usage and the ability, on some platforms, to download them and listen to them later, even if you are without access to the internet.

Lecturer and seminar tutor Richard recommended we listen to a podcast on FiveThirtyEight.com titled ‘How One Man’s Bad Math Helped Ruin Decades Of English Soccer’ (http://fivethirtyeight.com/features/how-one-mans-bad-math-helped-ruin-decades-of-english-soccer/). As the title may suggest, this was indeed an American podcast which meant that on some occasions the content was a little basic. However, I was fascinated by the story of Charles Reep, who seems to have founded analytics and stats-driven tactics in football, which of course, plays such an influencial role in modern-day world football. Although his particular story was of strong interest, I felt that for the programme to draw the fairly huge conclusion that he alone was to blame for the failings of the England national football team was just plain wrong.

On the whole though, I enjoyed the podcast and over the Christmas I may go about attempting to discover more like these.

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